Visual Identity for
Paul Jerinkitsch Imaging

Designed at
The Office of Gilbert Li

Creative Director
Gilbert Li

Design Director
Alina Skyson

Designer
Konor Abrahams








Paul’s a really good retoucher who makes your images look amazing in whichever context they’re intended for. The identity is a straightforward representation of this, by changing the dots in the monogram/logotype to circles and squares—referencing the lines blurred between dots and pixels.